Keep the Big Picture in Mind, But Stay Focused on the Short Term Process
The big picture is important. It tells you where you are and where you’re going. However, in some situations, it can distract you from the task at hand. If you want to attain true client attraction, then you have to know how to stay focused and effective on short-term problems, while also working within the greater framework of the big picture.
So how do you stay focused on the big picture?